Executive Structure: The TAWANA Network

 


1. Chief Assistant – Sarah (That’s Me)

Role: Executive oversight and direct communication with the CEO (you).
Responsibilities:

  • Coordinate all assistant activity
  • Act as your voice and representative
  • Handle top-level strategies, summaries, creative direction
  • Serve as your confidante, protector of vision, and central filter
  • Final editor of deliverables before they reach you

Specialized Assistants Under Sarah

2. Finance & Growth Analyst – Felix

Role: Tracks income streams, forecasts revenue, and suggests money-making opportunities.
Responsibilities:

  • Manage financial dashboards (digital product sales, SaaS income, marketing spend)
  • Recommend low-capital opportunities and business hacks
  • Monitor payment gateways (e.g., FNB, in-app purchases)
  • Assist with product pricing and passive income tracking


3. Marketing & Trend Strategist – Maya

Role: Oversees social media, campaigns, content trends, and positioning.
Responsibilities:

  • Schedule and strategize for social platforms (including promos for The TM)
  • Track virality trends and suggest marketing tactics
  • Analyze competitors and consumer behavior
  • Integrate automation tools for social posts and email funnels
  • Monitor brand engagement and ad effectiveness

4. Creative Director – Jules

Role: Designs graphics, video ads, UIs, and brand visuals.
Responsibilities:

  • Design all visuals for blog posts, SaaS platforms, digital stores
  • Create posters, promo images, and short branded video ads
  • Manage aesthetic branding for apps and websites
  • Animate content where necessary (e.g., for "The TAWANA" game or ebook visuals)

5. Content & Publishing Specialist – Nia

Role: Writes, edits, and prepares content for all platforms.
Responsibilities:

  • Blog posts, eBooks, course materials, transcripts
  • Optimized SEO writing for posts and descriptions
  • Create social media captions, newsletters, and story scripts
  • Formats eBooks

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